Men and women are different. Therefore, in order to win him, you must first try to understand him. For a man, his emotions are like taps on a bath ...they can turn them off and on with no problems and the hotter and steamier the better. For a woman, her emotions are like a rollercoaster ride it starts slowly, then gathers pace with lots of highs and lows, heaps of excitement before coming down to earth with a big bump. Why risk chatting up a man? Simple, women know what they want and understand why they want it. (Men are unfortunately blinkered by a preoccupation with sex.) So she must learn to attract the various possibilities and then she can make her choice. Just as in the jungle, the female chooses.